Savory Category
As the leading art director for seasonal campaigns on savory and sweet items for the McDonald's client, my responsibilities extended beyond conceptualizing offline and online campaign ideas. I also managed pre-production, coordinated photoshoots, oversaw post-production processes, and handled retouching tasks.
Agency: DDB Prague | Creative Director: Radouane Hadj Moussa | Art Director: Alena Srostlikova | Copywriter: Tatiana Horavová | Account Manager: Nikola Bochová | Production: 2PM | Producer: Michaela Welzlová | Photography: Ondřej Košík | Food Styling: Lenka Táchová
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